Legal Document
Cookie Policy
Sansiri Law | Last updated: 12 April 2025 | Effective: 12 April 2025
1. What Are Cookies?
Cookies are small text files that a website places on your device — computer, tablet, or mobile — when you visit. They allow the website to remember your actions or preferences over time, so you do not have to re-enter information each time you visit or move between pages.
Similar technologies — such as pixel tags, local storage, and session storage — work in comparable ways and are covered by this policy. For simplicity, we refer to all of these as "cookies" throughout.
2. How We Use Cookies
We use cookies for the following purposes on this website:
- Essential operation — to enable core website functions, such as remembering your cookie consent preference so we do not ask you again on every page.
- Analytics — to understand how visitors navigate our website, which pages are viewed most, and how visitors arrive at our site. This information is collected in aggregate and helps us improve the experience for future visitors.
- Advertising measurement — we use pixel tags from advertising platforms (Meta/Facebook, Microsoft/Bing) to measure whether a visit to our website followed from an advertisement placed on those platforms. This helps us assess the effectiveness of our advertising spend. We do not use this data to build profiles for retargeting.
3. Cookies Used on This Website
The table below lists the cookies and tracking technologies currently active on this website.
3.1 Strictly Necessary Cookies
These cookies are required for the website to function. They cannot be disabled. No consent is required to place them.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
sl_cookie_consent |
Stores your cookie consent preference (accepted or declined) so the consent banner is not shown on every page visit. | 12 months | Sansiri Law |
3.2 Analytics Cookies
These cookies are placed only if you accept analytics cookies via the consent banner. They help us understand site usage in aggregate.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
_ga |
Distinguishes unique users for Google Analytics by assigning a randomly generated number. | 2 years | |
_ga_* |
Used by Google Analytics 4 to persist session state and identify the GA4 property. | 2 years | |
_gid |
Used by Google Analytics to distinguish users. A new value is set with each session. | 24 hours |
3.3 Advertising Measurement Cookies
These technologies are placed only if you accept advertising cookies via the consent banner. They allow advertising platforms to confirm that a website visit followed from an ad impression or click, so we can assess campaign performance. We do not use this data to serve targeted advertising.
| Technology | Purpose | Duration | Provider |
|---|---|---|---|
| Meta Pixel (fbq) | Measures whether a visit to our site followed from a Facebook or Instagram advertisement, via a 1×1 pixel tag. | Session / 90 days | Meta Platforms |
| Microsoft Clarity / Bing UET | Tracks conversions from Microsoft Advertising (Bing Ads) and may record anonymised session replays to identify usability issues. | Session / 13 months | Microsoft |
4. Your Choices
4.1 Consent Banner
When you first visit our website, a consent banner will appear. You may choose to accept all cookies, accept only strictly necessary cookies, or decline optional cookies. Your preference is stored for 12 months. You may change your preference at any time by clearing your browser cookies, which will cause the banner to reappear on your next visit.
4.2 Browser Controls
Most browsers allow you to refuse or delete cookies through their settings. The method varies by browser; you will generally find the relevant controls under Settings → Privacy or Settings → Security. Please note that disabling all cookies may affect the functionality of some websites, though our core pages will continue to work.
4.3 Provider Opt-Out Tools
You may also opt out of data collection by individual providers using the tools they make available:
- Google Analytics — Google Analytics Opt-out Browser Add-on (available at tools.google.com/dlpage/gaoptout)
- Meta — Facebook's ad preferences controls (available via your Facebook account settings) or the Digital Advertising Alliance opt-out tool
- Microsoft — Microsoft Privacy Dashboard (available at account.microsoft.com/privacy)
5. Third-Party Cookies
Some cookies described in this policy are placed by third-party providers (Google, Meta, Microsoft). Those providers have their own privacy policies governing their use of the data they collect. We encourage you to review their policies:
- Google Privacy Policy — policies.google.com/privacy
- Meta Privacy Policy — facebook.com/policy.php
- Microsoft Privacy Statement — privacy.microsoft.com
6. Cookies and Personal Data
Some analytics and advertising cookies may collect data that constitutes personal data under Thailand's Personal Data Protection Act B.E. 2562 (PDPA) — for example, IP addresses or device identifiers. Where that is the case, we rely on your consent as the legal basis for processing.
For full details of how we handle personal data, please see our Privacy Policy.
7. Updates to This Policy
We may update this Cookie Policy from time to time, for example when we add or remove tracking technologies, or when legal requirements change. The date at the top of this page reflects when it was last revised. We recommend checking this page periodically if you have an interest in how we use cookies.
8. Contact Us
If you have questions about our use of cookies or wish to exercise a right in relation to personal data collected through cookies, please contact us:
Sansiri Law
92 Phaya Thai Road, Ratchathewi, Bangkok 10400, Thailand